If you have spent any time researching juice cleanses, you have seen the name everywhere — usually next to the phrase “#1 best-selling juice cleanse in America.” So this Raw Generation review sets out to answer the only question that matters: behind the marketing, do these cold-pressed cleanses actually work, do they taste good, and are they worth $134.99? I dug into the ingredients, the processing, the pricing, and the 312,000+ customer ratings to find out. Here is the honest, no-hype breakdown.
Raw Generation Review at a Glance
- What they make: cold-pressed juice cleanses, individual juices, smoothies, wellness shots, and kids’ “Little Sippers”
- Flagship: Skinny Cleanse® — 6 cold-pressed juices per day, 3/5/7/10-day options
- Processing: cold-pressed and flash-frozen immediately after pressing
- Price: from $134.99 on sale (regular $174.99) for a multi-day kit
- Rating: 4.45/5 from over 312,000 customers
- Press: New York Post, PopSugar, PureWow, Byrdie, OK!, People, The Everygirl
- Founded by: a team including Certified Holistic Health Coach Jess Rosen
If you are still deciding which cleanse to buy at all, our best juice cleanse guide compares the category first.
The Processing: Where Raw Generation Earns Its Reputation
The biggest differentiator in this Raw Generation review is how the juice is made and shipped — and it is genuinely better than most of the category.
Cold-pressed. The juice is extracted using hydraulic pressure rather than a high-speed centrifugal spinner. No heat, minimal oxidation. That means the juice keeps more of its flavor and nutrients, and it does not develop the bitter, oxidized edge that cheaper juices get within hours.
Flash-frozen. This is the part people misunderstand. Raw Generation flash-freezes the juice right after pressing. Frozen sounds less premium than “fresh,” but it is actually the opposite for a shipped product: “fresh” juice shipped across the country degrades for days in transit, while flash-frozen juice is locked at peak the moment it is pressed. You thaw bottles as you drink them.
Shelf life that respects reality. Frozen, the bottles stay viable up to six months in the freezer; once thawed, 24 hours in the fridge. That means almost zero waste — you are not racing a 3-day expiration on a kit you paid over a hundred dollars for.
This combination is the brand’s strongest claim, and it holds up.
The Ingredients: Clean, With Receipts

A lot of “healthy” juice brands fall apart on the ingredient label. Raw Generation does not. The Skinny Cleanse® is:
- 100% plant-based, made from real fruits and vegetables with no water fillers
- Free of added sugars, preservatives, and artificial ingredients — and notably no “natural flavors,” no seed oils, and no fruit-juice concentrate used to sweeten the greens
- Certified gluten-free, vegan, non-GMO, grain-free, soy-free, kosher, and halal
Per cleanse day you get 16 fruits, 26 vitamins, and 19g of protein — and that protein number matters, because the thing that makes most cleanses miserable is the energy crash from zero protein. Nineteen grams a day is enough to keep you functional.
The flavor lineup is the other quiet win: Sweet Greens (×2), Citrus Carrot, Tarte Greens, Sweet Roots, and Cool Greens. The deliberate sweet-and-green balance is why people describe the juices as drinkable rather than punishing. That is the difference between finishing the cleanse and pouring it out on day two.
Does the Skinny Cleanse Actually Work?
Time for the honest part. “Work” depends on what you expect.
For a reset and feeling lighter: yes. Several days of nothing but clean, cold-pressed produce does flood your system with nutrients, breaks the processed-food and sugar craving cycle, and most people report feeling noticeably lighter and less bloated. The brand’s own framing — 3 days to shed up to ~5 lbs, scaling up with longer programs — is in the realistic range for short-term water and intestinal weight, not fat loss magic.
For “detoxing your body”: that is the wrong frame. Your liver and kidneys do detoxification; no juice does that for you. What a cleanse genuinely does is remove the junk inputs for a few days and give your system a break. That is valuable, but it is a habit reset, not a medical detox. Any brand claiming otherwise is overselling — and to its credit, Raw Generation leans more on “reset” and “feel lighter” language than on pseudo-medical claims.
For kickstarting better habits: this is the real value. The people who get the most out of it use the cleanse as a launch pad — they come off it eating cleaner because their palate and cravings have reset. The included Cleanse Companion App and the allowance for approved whole foods make that transition realistic instead of a cliff. For the full day-by-day experience, see our 3-day juice cleanse walkthrough.
Pricing: Is It Worth It?

At $134.99 on sale (regular $174.99) for a multi-day kit, this is not impulse-buy pricing. But the comparison that matters is not “vs. a $4 supermarket juice.” It is “vs. what a comparable cold-pressed, flash-frozen, no-added-sugar cleanse costs anywhere else” — and on that basis it is competitive, often cheaper, especially given free shipping on subscriptions.
A useful way to think about it: a multi-day kit is 18–60 individually cold-pressed bottles depending on duration. Priced per bottle, it lands close to what a single premium cold-pressed juice costs at a juice bar — except these are flash-frozen at peak and delivered to your door.
The other siblings cost the same and target different goals: the Protein Cleanse for staying active, the Deep Detox Cleanse for a chlorophyll-forward green reset.
What to Know Before You Buy
- Freezer space. The kit arrives frozen. A 5 or 7-day kit is a lot of bottles — clear a shelf before it lands.
- Ease off first. Drop caffeine, alcohol, and heavy processed food a day or two before. It makes day one far smoother.
- Plan re-entry. Breaking the cleanse with whole foods, not fast food, is what preserves the benefit.
- Pick a realistic duration. First-timers should start at 3 days. The 5-day is the popular sweet spot once you know you tolerate it.
Raw Generation Review: The Verdict
This Raw Generation review lands firmly positive, with realistic expectations. The processing is genuinely better than most of the category (cold-pressed and flash-frozen), the ingredients are clean with no hidden sugar, the flavors are actually drinkable, and a 4.45/5 from 312,000+ customers is a trust signal you cannot fake. It “works” as a reset and a habit kickstart — which is what a juice cleanse should be — not as a medical detox or a weight-loss miracle.
If you want one that you will actually finish and feel good about, it is an easy recommendation.
Raw Generation Review FAQ
Is Raw Generation legit?
Yes. It is an established brand with a 4.45/5 rating from over 312,000 customers and press coverage in the New York Post, PopSugar, Byrdie, and People. The cleanses use genuine cold-pressed, flash-frozen production.
Is the Skinny Cleanse worth it?
For a clean, drinkable cold-pressed reset that you will actually finish, yes. At $134.99 on sale it is competitively priced against comparable cold-pressed cleanses, and the flash-frozen delivery means minimal waste.
Does Raw Generation really help you lose weight?
You may see short-term weight change, much of it water. The lasting value is the craving reset and the cleaner eating habits it kickstarts — treat it as a launch pad, not a standalone diet.
How is Raw Generation shipped?
Frozen. Bottles stay viable up to six months in the freezer and 24 hours in the fridge once thawed, so you thaw as you go with little waste.
Is Raw Generation actually cold-pressed?
Yes — the juice is cold-pressed (hydraulic pressure, no heat) and flash-frozen immediately after pressing to lock in flavor and nutrients.
What is the difference between the Skinny, Protein, and Deep Detox cleanses?
Skinny is the balanced flagship for lightening and resetting; Protein adds more protein for staying active; Deep Detox is chlorophyll- and antioxidant-forward for a maximally green reset. Same price, different goals.
👉 Try the Raw Generation Skinny Cleanse® — see current pricing →


